‘Personally Identifiable Information’ (PII) is being used online. PII, as described in US privacy
law and information security, is information that can be used on its own or with other information
to identify, contact, or locate a single person, or to identify an individual in context. Please
otherwise handle your Personally Identifiable Information in accordance with our website.
What personal information do we collect from the people that visit our blog, website or app?
When ordering or registering on our site, as appropriate, you may be asked to enter your name,
email address, phone number or other details to help you with your experience.
When do we collect information?
We collect information from you when you fill out a form or enter information on our site.
How do we use your information?
We may use the information we collect from you when you register, make a purchase, sign up for our
newsletter, respond to a survey or marketing communication, surf the website, or use certain other
site features in the following ways:
• To follow up with them after correspondence (live chat, email or phone inquiries)
How do we protect your information?
We do not use vulnerability scanning and/or scanning to PCI standards.
We only provide articles and information. We never ask for credit card numbers. We use regular
We do not use an SSL certificate
• We do not need an SSL because: We do not ask for high levels of PII
Do we use ‘cookies’?
Yes. Cookies are small files that a site or its service provider transfers to your computer’s hard
drive through your Web browser (if you allow) that enables the site’s or service provider’s systems
to recognize your browser and capture and remember certain information. For instance, we use
cookies to help us remember and process the items in your shopping cart. They are also used to help
us understand your preferences based on previous or current site activity, which enables us to
site traffic and site interaction so that we can offer better site experiences and tools in the
• Keep track of advertisements.
• Compile aggregate data about site traffic and site interactions in order to offer better site
experiences and tools in the future. We may also use trusted third-party services that track this
information on our behalf.
You can choose to have your computer warn you each time a cookie is being sent, or you can choose
to turn off all cookies. You do this through your browser settings. Since browser is a little
different, look at your browser’s Help Menu to learn the correct way to modify your cookies.
If you turn cookies off, Some of the features that make your site experience more efficient may not
function properly.It won’t affect the user’s experience that make your site experience more
efficient and may not function properly.
We do not sell, trade, or otherwise transfer to outside parties your Personally Identifiable
Information unless we provide users with advance notice. This does not include website hosting
partners and other parties who assist us in operating our website, conducting our business, or
serving our users, so long as those parties agree to keep this information confidential. We may
also release information when it’s release is appropriate to comply with the law, enforce our site
policies, or protect ours or others’ rights, property or safety.
However, non-personally identifiable visitor information may be provided to other parties for
marketing, advertising, or other uses.
We do not include or offer third-party products or services on our website.
Google’s advertising requirements can be summed up by Google’s Advertising Principles. They are put
in place to provide a positive experience for users.
We use Google AdSense Advertising on our website.
cookie enables it to serve ads to our users based on previous visits to our site and other sites on
the Internet. Users may opt-out of the use of the DART cookie by visiting the Google Ad and
We have implemented the following:
• Google Display Network Impression Reporting
We, along with third-party vendors such as Google use first-party cookies (such as the Google
Analytics cookies) and third-party cookies (such as the DoubleClick cookie) or other third-party
to compile data regarding user interactions with ad impressions and other ad service functions as
they relate to our website.
Users can set preferences for how Google advertises to you using the Google Ad Settings page.
Alternatively, you can opt out by visiting the Network Advertising Initiative Opt Out page or by
using the Google Analytics Opt Out Browser add on.
California Online Privacy Protection Act
CalOPPA is the first state law in the nation to require commercial websites and online services to
company in the United States (and conceivably the world) that operates websites collecting
on its website stating exactly the information being collected and those individuals or companies
with whom it is being shared. – See more at:
According to CalOPPA, we agree to the following:
Users can visit our site anonymously.
the first significant page after entering our website.
• Via Email
Can change your personal information:
• By emailing us
• By calling us
How does our site handle Do Not Track signals?
We honor Do Not Track signals and Do Not Track, plant cookies, or use advertising when a Do Not
Track (DNT) browser mechanism is in place.
Does our site allow third-party behavioral tracking?
It’s also important to note that we do not allow third-party behavioral tracking
COPPA (Children Online Privacy Protection Act)
When it comes to the collection of personal information from children under the age of 13 years
old, the Children’s Online Privacy Protection Act (COPPA) puts parents in control. The Federal
Trade Commission, United States’ consumer protection agency, enforces the COPPA Rule, which spells
out what operators of websites and online services must do to protect children’s privacy and safety
We do not specifically market to children under the age of 13 years old.
Fair Information Practices
The Fair Information Practices Principles form the backbone of privacy law in the United States and
concepts they include have played a significant role in the development of data protection laws
around the globe. Understanding the Fair Information Practice Principles and how they should be
implemented is critical to comply with the various privacy laws that protect personal information.
In order to be in line with Fair Information Practices we will take the following responsive
action, should a data breach occur:
We will notify you via email
• Within 7 business days
We also agree to the Individual Redress Principle which requires that individuals have the right to
legally pursue enforceable rights against data collectors and processors who fail to adhere to the
law. This principle requires not only that individuals have enforceable rights against data users,
but also that individuals have recourse to courts or government agencies to investigate and/or
prosecute non-compliance by data processors.
CAN SPAM Act
The CAN-SPAM Act is a law that sets the rules for commercial email, establishes requirements for
commercial messages, gives recipients the right to have emails stopped from being sent to them, and
spells out tough penalties for violations.
We collect your email address in order to:
• Send information, respond to inquiries, and/or other requests or questions
• Send you additional information related to your product and/or service
To be in accordance with CANSPAM, we agree to the following:
• Not use false or misleading subjects or email addresses.
• Identify the message as an advertisement in some reasonable way.
• Include the physical address of our business or site headquarters.
• Monitor third-party email marketing services for compliance, if one is used.
• Honor opt-out/unsubscribe requests quickly.
• Allow users to unsubscribe by using the link at the bottom of each email.
If at any time you would like to unsubscribe from receiving future emails, you can email us at
• Follow the instructions at the bottom of each email.
and we will promptly remove you from ALL correspondence.
http://www.pinnacleperio.com/ 650 BEEBALM LN. SUITE 265
GARLAND, TEXAS 75040
Last Edited on 2017-04-11